Wednesday, May 16, 2012

Review of Decoding Communication by Anuradha Das, Founder & Director, 9dot9


Anuradha studied economics at LSR and Trinity College and she has an agenda to build new businesses at 9.9. She led the research and advisory business for the Indian affiliate of the Economist Intelligence Unit for almost 12 years. Most recently, she headed Businessworld and launched a series of business intelligence services for the magazine. 

Anuradha Das Mathur
FOUNDER & DIRECTOR
9.9 Media
“ Decoding Communication offers a whole new vocabulary on the concept of communication and related issues. While it is replete with deep insights for anyone who wants to understand the art, the science and the philosophy of communication, it is equally relevant for life lessons – well beyond simply pursuing a profession in communication. Thought provoking and a ‘must read’..."


About 9.9 Media 
9.9 is a leading media house that has  been programmed into five businesses, 9.9 Insights, 9.9 Digital, 9.9 Print, 9.9 Ventures and 9.9 Studio.  It started in 2007 with the acquisition of the Jasubhai Meida Group with several leading  publications such as Digit, Skoar, The CTO Forum, Logistics 2.0 and Industry 2.0.

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